American Express

Brochure design and printing style

In partnership with Ogilvry PR, and using the rebrand guidelines from Pentagram agency, I designed the American Express influencer program briefing book for 2019.

  • Art Direction
  • Print Design

Designed across 16 pages, the finish included saddle stitch binding to enhance the appearance of a book for a personal touch. The front and back cover effect came into play when pairing two books together concluding to the partnership message of becoming one: the relationship between American Express and their influencers.

Sarah is one of our go-to designers. She’s agile, easy to work with, and reliable. It’s great to be able to brief her on a project and get high-quality work turned around quickly. When a project is in her hands, I don’t have to worry.

Dani Wales, Ogilvy PRCreative Resource Manager

The creative doers

Creative direction and design: Sarah Louise

Team up with me

Get the ideas and energy of a solo creative. The skills and network of a global agency. A strategic wingwoman to push and challenge you. And an extra team member you can always rely on – no bullshit, no hand-holding, and absolutely no dramas.

Currently at Freely. Open to really exciting side projects.

Sydney, Australia

0415 915 279 Add +61 and ditch the 0 if you’re north of down under