Louise Agency Sarah Louise Kinsella

about me –

Being a one-woman show, I wear many hats. This has evolved from my background in graphic design, which has cultivated my broad experience across digital design, user experience, creative writing, art direction and creative direction.

I’m a creative control freak who develops and manages every aspect of a brand’s solution: its design, personality, print, digital, imagery, social media, and overall visual identity.

The short of it is that I specialise in brand positioning and really like to get my sleeves rolled up.


business owners –

Engrossed in forming the particularity of a brand, I believe in powerful collaboration and do so with a select team of independent creatives to reshape and strengthen your unique and evolving brand identity.


creative agencies –

Partnering with established creative agencies, I offer an extra pair of hands across any brand, graphic design or photography related projects to help take the weight off.


special delivery –


  1. Company

  2. Products

  3. Services


  1. Logo

  2. Brand Identity

  3. Brand Guidelines

  4. Illustrations

  5. Promotional

  6. Packaging


  1. Art Direction

  2. Photography

  3. Videography


  1. Website

  2. Mobile App

  3. Motion


  1. Tagline

  2. Personality

  3. Copywriting

  4. Press Release


what they say –

“Sarah first came to our attention when we were a start up FinTech that needed a global presence. Essentially, Sarah created us in our entirety. She drove the process and ensured our brand was prominent and maintained its integrity in all forms. She collaborated so well that we gave her free rein to bring us alive in the various locations we needed to operate. Sarah is a passionate individual, extremely diligent and professional, and works to stringent timelines on a global scale.”–Mal Ashton, Co-Founder, WAIV


creative learning –

CATC Design School

  1. Graphic Design

Sydney College of the Arts – University of Sydney

  1. Printmedia

  2. Life Drawing

Central Saint Martins - University of the Arts London

  1. Spatial Design

  2. Typography

  3. Photography

ACS Hillingdon International School (International Baccalaureate)

  1. Visual Arts


portfolio –

See for yourself.


let’s chat –

+61 (0)415 915 279



fun fact –

I also photograph.


motivation –

Listen to my playlist.